An autoresponder is a software tool which automatically sends email messages. Most email clients, like Outlook and GMail, have an ‘out of office’ or ‘vacation’ autoresponder built in. This kind of autoresponder sends out a simple message, along the lines of ‘Sorry, Mike isn’t in the office today. You can reach him on his cell phone’.
Marketers are more interested…
What Kinds of Autoresponder Are There?
There are basically three kinds of sequential autoresponder you can use for email marketing:
1. Desktop software. This is software that runs on your computer, such as Mailloop. The big advantage of this kind of autoresponder is that it gives you complete control over how it’s used. The disadvantage is that any mail you send has to…